Major Developments Major Developments by Calendar Year

February 27, 2012

“Nano Coating” Protects your Smart Phones from Water

Filed under: Technology — Tags: — Winson @ 5:29 AM

The mobile technogy is never constant. Many new ugradations are being made in this field so as to provide highly advanced mobile devices to the consumers. Of late, with these new advanced features, the mobile devices have made the life of people easy. New mobile technologies such as 3G, 4G, smart phones, etc., have come in to picture. As these new advanced mobiles are very sensitive, they are required to be handled by taking utmost safety precautions.

So as to protect these communication devices, a new technology has been invented. It is the nano technology. Experiments made by researchers have revealed that by applying ‘nano coating’ technology, the sensitive usage of the mobiles can be changed to normal usage. The ‘nano coating’ protects your mobile phones form water damages.

Nano coating is a new technical innovation in the field of mobile protecting tools. It is a thin layer which covers the mobile phone to protect from water damage. This layer cannot be seen with naked eyes but we can see it under the microscope. Nano coating is a thin layer which completely obstructs the water damages.

Nano coating technology is less expensive. This technology provides longer life to your mobile phones by protecting it from water damages. (more…)

February 23, 2012

A Hunt for Higgs Boson: Scientists Revealed the First Traces of God Particle

Filed under: Press — Winson @ 4:40 AM

The much anticipated announcement from the European Organization for Nuclear Research (CERN), where scientists are struggling to find the Higgs Boson particle is out now. The scientists at the world’s largest particle accelerator, the Large Hadron Collider (LHC), announced that they had narrowed the list of possible hiding spots for the Higgs Boson, also called as God particle. They also said that they got the first tantalizing hints of the particle; however, it’s not the whole result of the experiment.

Higgs Boson, which is named after Peter Higgs, an Edinburgh University Physicist, is a crucial particle to understand the origin of mass. It’s an unstable particle, which would decay into smaller particles after the collision of proton beams. Those small particles are considered as the building blocks of the universe. So, finding this particle explains the early development and origin of the universe.

Both the teams, which are searching for the Higgs Boson at the LHC, said that they had found hints which point towards a Higgs boson with a mass between 124 and 126 giga electron volts (GeV). One of the two teams, working on the ATLAS detector had revealed that there was only a one percent likelihood that their results occurred by chance rather than reflecting a real effect, while the other team CMS quoted a figure of about five percent. They added saying that they saw a small bump around the same mass as the ATLAS team, but it was intriguing. Since the two teams found the same thing the scientists are a bit happy and satisfied with their experiments.

However, none of the teams produced conclusive proof of the particle’s existence, but still they are confident that the findings could be confirmed in the following years.

February 14, 2012

Ford Will Launch Its New Models in Indian Auto Market

Filed under: Automobile — Winson @ 1:33 AM

Ford’s Figo success has given a boost to the Ford’s cars production. The Figo sales in the Indian auto market is 1,00,000 units since the launch. According to the source, Figo was rewarded as the ‘car of the year’ for 2011 and it was a runner up in the South Africa for the same year. Figo has been rewarded with more than 20 awards in Indian auto industry.

Management of Ford India revealed that, Figo has been successfully achieved their mile stone of 1 lakh sales in competitive market and is strongly continuing its performance. They said that not only Figo, along with this Ford’s Fiesta, Endeavour and Ikon are also performing well, giving luxurious facilities to their users.

In the past few years the smaller car sales are increasing hugely, they have the 70% of the total sales. Ford Asia prompts to look on the small car segment. They want to launch their small car models into the Indian auto market along with the world market. The plan of the small car is decreasing the profit per car but the overall profit of the company will be increased. Ford recently launched Fiesta sedan and has the plan to launch more seven models by this middle of the decade. Ford wants to change their headquarter from Chennai to New Delhi, and wants to start new plant in Gujarat, for increasing their production. (more…)

February 13, 2012

Digital Auto Promotions in India

Filed under: Automobile — Winson @ 8:14 AM

According to the data from the Indian auto market, Honda, Maruti and Hyundai are the most demanded brands. Most of the customers are searching for these products in Internet. Volkswagen and Fiat are the least demanded brands. According to the Google India’s Auto Industry reports, vehicle related search in Google has grown to 84% in 2010.

The report shows the impact of Internet on auto sales with more and more consumer searching for new launching products, feature, prices and availability of the products. This trend is resulting in the competitors in the auto industry promoting their products through digital advertising.

As per the report for the period of January 2010 to March 2011 most of the consumers search for Maruti motor cars. The followers are Honda Siel cars and Hyundai motors. GM is also having good demand as it stands at 4th place and the 5th position is occupied by Tata motors. Toyota, Ford, Volkswagen and Fiat take their places at 6th, 7th, 8th and 9th positions respectively.

Entry and mid level priced cars are most searched cars whose prices are nearly in between 2-6 Lakhs. Maruti Alto K10 is the most searched model followed by Ford Figo and Hyundai i10 Next Gen. Reports said that many auto industries are spending huge money for digital promotions. They are spending 10 percent of advertisement expenses only for digital promotions. (more…)

Higher Mileage Standards Boosting the US Auto Industry

Filed under: Automobile — Tags: — Winson @ 8:08 AM

The US market is a great fan of fuel efficient vehicles. According to the new records, the US automakers will be more profitable at a 42 mile per gallon (mpg) average in 2020. It is the strictest standard proposed currently, but it is also seen as achievable standard. The records also specify that, by 2015 more than one in 20 cars sold in the US will be hybrid, plug-in or full electric vehicles (EV).

The fuel economy analysis has evaluated the potential impact of the changes done for US Corporate Average Fuel Economy (CAFE) and greenhouse gas (GHG) emissions standards may have on the auto industry in 2020.

The city report is an overview of the current state of the dynamic electric vehicle industry. It focuses on individual company product plans, key technology issues, and the latest industry initiatives that will have impact on future improvement.

Very specific findings from few reports:

  • Stronger mileage and GHG standards will encourage variable profits and sales in 2020 for the auto industry worldwide, with the Detroit 3 benefiting at large. The Detroit 3’s profit gains will be more than half of all increased profits.
  • US-based suppliers of key fuel-saving technologies – from turbochargers to direct injection, dual-clutch transmissions and more – will benefit.
  • The US electric vehicle industry is already showing positive trends and will grow further under strong standards and other government policies that will boost demand for electric and plug-in-electric cars.
  • The 42 mpg standard by 2020 is consistent with a 6% annual mileage improvement, starting in 2017, that would boost fleet mileage to 62 mpg by 2025. In addition to increasing profits, these goals are eminently achievable technologically and in a cost-effective way.

(more…)

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