Major Developments Major Developments by Calendar Year

February 7, 2011

Rise of Auto Sales 20% in U.S.

Filed under: Automobile — Tags: , — Winson @ 5:20 AM

According to the quarterly sales analysis, auto sales rose about 20% in April in the U.S. A. Still gradual recovery in the economy was reflected from recession-stunted results from the earlier year. The economic recovery in the United States would appear to be on track. But the pace was not expected to be robust.

The sales of Toyota Motor Corp rose 24 percent. This was weaker than the result that was expected. Due to massive safety recalls the sales tumbled in the earlier year. The company incentives were extended for third consecutive month to jump-start sales.

The largest percentage gain at 35 percent was reported by the Nissan Motor Co. Ltd. Following it are the Hyundai Motor Co at 30 percent, and Chrysler and Ford Motor Co at 25 percent. When compared to the previous year, General Motor Co posted 6.4 percent sales increase. The company was in the first position as the top seller in the United States. Ford and Toyota followed the General Motors. The auto industry was bracing for bankruptcies by GM and Chrysler in the previous year. However, even by excluding the discontinuing brands of the company, the sales of GM in April rose 20 percent. Chrysler was filed for bankruptcy at the end of April 2009 and presently it has been under the management control of Fiat Spa of Italy.

Honda Motor Co. Ltd is considered in the fourth position in the United States. This is based on the number of vehicles sold and it is the most closely shopped brand to Toyota. A 12.5 percent sales increase was reported by Honda. The costly incentives had hurt profit margins and used car prices.

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2011 Toyota Corolla at Los Angeles Auto Show

Filed under: Automobile — Tags: — Winson @ 5:18 AM

2011 Toyota Corolla, the best selling subcompact in America, was featured at Los Angeles Auto Show in November 2010. Some of the features of the vehicle include standard vehicle stability control and traction control; standard safety system and smart stop technology; exterior front and rear styling freshened; Toyota care complimentary maintenance plan; and two new colors.

The Toyota’s safety system standard is continued in the 2011 Corolla. Brake assist, Anti-lock Braking System (ABS), Traction Control (TC), Vehicle Stability Control (VSC), and Electronic Break-force Distribution (EBD) are included in the safety standard system. The vehicle is made available in three grades including the base-model Corolla, S, and LE. The models are equipped with the 1.8 liter DOHC four-cylinder engine. The engine is able to produce 132 hp at 6,000 rpm and 128 lb-ft of torque at 4,400 rpm. In order to reduce friction the internal components are optimized.

The smooth-riding Corolla is built with a front suspension composing of a compact, rigid L-arm-type MacPherson strut with a stabilized bar. The rear suspension had a coil-over-shock arrangement which allows an efficient packaging with excellent ride comfort.

The vehicle is engineered in such a way as to absorb and disperse impact energy through out the entire body structure. Vehicle Stability Control, which is a part of the Toyota Star Safety System, is made to adjust engine output and the braking force at individual wheels to control the discrepancy between where the vehicle is heading and where the driver is steering. Six standard airbags that include advanced front airbags, front and rear side curtain bags, and front seat-mounted side airbags have been equipped.

Some of the features of the Corolla LE include intermittent windshield wipers, auxiliary audio jack, cruise control, power door locks with shift-activated automatic locking feature, and power windows with driver side auto down. Some of the features of the Corolla S include 16-inch alloy wheels and 205/55 R16 tires, chrome-tipped exhaust, sport side rocker panels and metallic style interior trim and analog sport instrumentation.

The power slide/tilt moon roof with sliding sunshade and an AM/FM CD player with MP3/WMA playback capacity are featured in Corolla LE and S grades. The interior design of the Corolla 2011 is distinct in having a new seat color and a changed combination meter design that enhances clarity. Easy-to-reach storage spaces are provided for convenience and usability in the vehicle. The sale of the new Corolla started in December.

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January 7, 2011

Hyundai Launches Improved Version of i10 Model in India

Filed under: Automobile — Tags: — Winson @ 6:26 AM

The improved version of Hyundai i10 will be launched in India by Hyundai India, the Korean automobile manufacturer. This i10 will attract customers’ attention and it will come with different features and it will come with a new 1.2 L CVVT engine for higher power and better fuel efficiency and it is the top selling model from Hyundai. This model car wall is being sold over 11,000 cars in every month in the Korean auto market.

It is like, more new and revamped models are being offerd to customers this season and also every company vying to keep up with the competion. There were recent launches of revamped models by different companies, like Ford Figo and Polo are the revamped models which was launched by Volkswagen, Alto K10 was launched by Maruti Suzuki.

I10 model of Hyundai, which will get new looks and it has 18 km per litre fuel efficiency. It can be important factor for customer to take the decision to purchase. Fuel consumption is cut by the ISG system of the model in heavy traffic and constant stop-start motoring and it cuts the emissions, up to 15 percent. They redesigned the exteriors of the car with head lamps and front grill. Company says that a new feature – 1.0 litre engine with a CO2 emission of 99 grams per kilometer, has been included.

Hyundai company make i10 model ready to display at the Upcoming Paris Auto Show in the month of October in 2010 and later it will introduced in India.

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November 24, 2010

Why Choose a Dealership for Used Car Purchase

Filed under: Automobile — Tags: , , — Winson @ 9:35 AM

One has to choose between a private party and a car dealership while buying a used car. Some people believe that private parties sell used cars at a better price compared to a dealer. But there are several drawbacks of buying a car from a private party. Buying a car privately can be a long and frustrating process. Moreover, the private parties will not provide warranty on the vehicle, so you can’t go back to them once you make the purchase. Also, shady used car dealers often act as individuals. Many times, you may get bad cars. Whereas, buying a used car from a dealership is hassle free and comes with several advantages.

Wide selection of models
At a car dealership, you can take a look at many cars at one place. Car dealers generally sell various models from different manufacturers. It saves your time, money and gasoline running across all the private parties in the town. You can find a good vehicle based on your budget and needs at one place.

Safety
Car dealers ensure the quality and safety standards on all the cars they sell. All the used cars will be checked by experienced mechanics and quality control managers at the dealership. They roll out a car from the dealership only after they are satisfied by all the controls of the car.

Saves time
Purchasing a car from a dealership saves your time and you can buy quickly. Driving from one location to another and scheduling with everyone is time consuming and tests your patience.

Provides attractive finance
Almost all car dealerships provide finance options for used cars. You can easily get a loan for your used car through the dealership. Generally car dealerships have a good relation with lending institutions or banks. You may even be able to get better financing rates through a dealership.

Potential bargains
Individuals sell used cars at lower prices, but you should remember that there is still a room for bargaining at the car dealership. You can negotiate with the dealer and work out a cheaper price or get extra options included to your car.

Certified used cars
You can get a certified used car from a dealership. Certified used car is an affordable, attractive alternative to a new car of higher price. Simply, you can get a good quality car at lower price. It will be thoroughly inspected by professional mechanics and the original vehicle manufacture warranties the mechanical condition, quality and standard of the car.

Online services provided
Many car dealers today have online presence. You can enjoy all the comforts of your home while shortlisting the car from these dealers online. After that, you can visit the dealership and check out the shortlisted car. You need not go from place to place to buy your car, instead you can now shortlist some options from wide range of cars at a dealership over the Internet.

Apart from the above mentioned advantages, there are many more which makes your used car shopping at a car dealership a good choice. You can never overlook the convenience factors at a dealership such as financing, registration, insurance, extended warranties and accessories etc. Remember, car dealership has a reputation to protect, so it cannot afford to sell unworthy vehicle. This is not the same with an individual seller.

Source: Bellroadtoyota.com

November 19, 2010

Role of Internet Marketing In Automotive Industry

Filed under: Business — Tags: , , , — Winson @ 7:37 AM

In recent times, many retail businesses are considering Internet marketing as their preferred marketing solution to reach consumers. Many businesses consider taking their business online an issue with Internet Marketing. However, it’s about understanding, and utilizing current marketing trends effectively to enhance a business’s web presence. With Internet marketing, automotive businesses can take their services to higher levels.

Role of Internet marketing in automotive industry
When it comes to the automotive industry, Internet marketing plays a huge roll.

  • 24/7 services: Internet marketing brings 24/7 services to your business. As soon as you implement Internet marketing, your services are on air 24 hours a day, 7 days a week. Your services are made available to everyone through various Internet marketing methods like SEO, PPC, and Local search marketing etc.
  • Cost effective and flexible: Marketing for any automotive company through traditional media is expensive and the length of time your ad is visible to your consumer is limited. It is different when it comes to Internet marketing. Internet Marketing is cost effective and stays visible for longer periods of time and also appeals to a wider audience. This helps your automobile business reach both your existing and potential customers more effectively.
  • Improve credibility: Your website is an online representation of your business and it is your mouthpiece. All information about the company, and its products, are available on the website. Internet marketing provides your customers a place to read information about your business & services
  • High returns on investments: Costs of Internet marketing for your business are significantly lower when compared to the costs traditional offline marketing methods; such as TV, radio, and print. Internet marketing can represent your automobile business in a better way too. You can laser-target your audience very specifically based on multiple categories such as zip code & city. This means, ROI for Internet marketing is far better when compared to offline marketing, which works on mass marketing basis.
  • Two way communicative marketing: Anyone who searches for an automobile online should find your website in no time through online marketing. Search Engines provide an insight on how your potential customers are searching for services and their response to the various marketing methods you apply. There is two-way communication between you and your customers through Internet marketing unlike traditional marketing.
  • Add value and satisfaction: Internet marketing adds value to your automobile business with its tailor made solutions that are suitable for you. There is great satisfaction knowing the result of each penny you spend on Internet marketing.

Your automobile business can achieve measurable and immediate results by implementing Internet marketing. Internet marketing can help make your website easy-to-find, user-friendly, and convert leads.

Source: Search Optics

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